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Our Principles

Texas values, Texas landscape

Working across the diverse cultures and landscapes of Texas, we seek to leverage Texans’ commitment to private property rights and market forces to achieve sustainable, abundant water for people and nature.


We rely on science to inform our decisions and work to advance scientific understanding of how we can optimize outcomes for natural resources and human economies.


We view access to clean water as a fundamental benchmark of economic vitality and will work to advance market and technological innovation in ways that can benefit all Texans, no matter their income or zip code.

Mutual gains

Durable solutions to water insecurity must advance the interests of multiple stakeholders. We will facilitate the co-creation of lasting investments among diverse economic stakeholders to demonstrate that clean, flowing water is achievable for all Texans.


Partnerships, collaboration and sharing of ‘lessons learned’ are core foundations of our work across Texas.